The nonprofit was constrained by fragmented systems and manual workflows that slowed down housing allocation and service delivery. Disconnected platforms like AWS portals, Airtable, and legacy databases resulted in inefficient coordination across landlords, administrators, and service providers, making it difficult to scale operations and respond quickly to growing demand for housing and assistance programs.
Synoptek implemented a unified Salesforce-powered assistance ecosystem that centralized data, automated workflows, and enabled real-time collaboration across housing and support services. Built on Sales Cloud, Service Cloud, and Experience Cloud, the solution integrated legacy systems with AWS, streamlined onboarding and case management, and delivered role-based portals for landlords, administrators, and residents.
The platform designed for scalability, compliance, and accessibility:
- Accelerated housing allocation through automated onboarding and case workflows
- Enabled real-time visibility into landlords, properties, clients, and program performance
- Improved collaboration across administrators, landlords, and service providers
Customer: A mission-driven nonprofit
Profile: The client is focused on ending homelessness by connecting vulnerable individuals and families with housing, financial assistance, and essential community services through digital innovation and partnerships.
Industry: Nonprofit
Services: Salesforce Cloud Implementation and Customization