Omnichannel Excellence for Connected and Consistent Experiences
In today’s “buy on-demand” economy, customer expectations from retail organizations have skyrocketed. Best-of-breed solutions reign in the battle of product awareness, sales dollars, and market share. However, with customers purchasing via many devices and channels, a growing focus on sustainability, an increasing trend of buy online pick up in store (BOPIS), and a skyrocketing rate of returns, companies struggle to keep pace with the competition and thrive in a dynamic marketplace.
16.5%
of U.S. purchases end in returns
53%
of global consumers intend to shop more through social platforms in the future.
55%
of shoppers want to check out products online and see what’s available in nearby brick-and-mortar stores.
32%
of U.S. shoppers switched brands because of their sustainability practices in 2023.
1 in 5
Gen Z customers are more likely to buy a product with lots of “likes” or positive comments.
Our Retail Services
Synoptek’s technology solutions for the retail industry are designed considering the ever-changing “go-to-market” and the multitude of purchasing portals and sites available to consumers in the “New Age” economy. Leveraging advanced retail solutions from Microsoft Dynamics, Adobe Commerce/Magento, Shopify, and WooCommerce, we help enhance operational efficiency and improve customer engagement across all touchpoints.
Whether you’re looking to optimize retail operations through a robust ERP, better manage marketing and sales, or create engaging e-commerce experiences, Synoptek’s retail IT solutions can enable personalized shopping experiences that drive loyalty and revenue growth.
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Business Consulting
Leverage Synoptek's retail business consulting services to align technology goals with business goals, transform operations, and enhance customer experiences.
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Business Applications Implementation and Integration
Implement and integrate retail business applications of choice with backend ERP and CRM systems to streamline operations and improve customer experiences.
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BI and Data Warehouse
Develop custom BI reports to harness the power of data-driven insights for informed decision-making and strategic growth.
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Data Visualization and Analytics
Turn complex data into actionable insights to improve customer understanding, increase operational efficiency, and optimize inventory management.
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Infrastructure and Data Protection
Implement robust security measures to ensure secure, reliable operations and safeguard sensitive customer and business information.
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Disaster Recovery
Maintain business continuity and rapid recovery in unexpected outages and disruptions.
Delivering Excellence for Every Customer
FEATURED INSIGHTS
Thought Leadership
The Scarcity Paradox: How Abundance is Killing Brand Loyalty and What Businesses Must do to Survive
Blog
All You Need to Know About Microsoft Cloud for Retail
Datasheet
Retail Industry
Synoptek has been a tremendous partner in modernizing the platform and experience and elevating the site and its true purpose: furthering our mission to help people thrive through the power of work.”
