Deliver More, Spend Less: Building Future-ready Logistics Through Strategic IT Investment

The transportation and logistics industry is being redefined by economic pressures, digital disruption, the commoditization of shipping rates, and relentless competition. Freight rates have plummeted for over two years, profit margins are evaporating, and tech debt from legacy systems is growing heavier by the day.

The industry struggles with fragmented IT, poor visibility, and skyrocketing operational costs. Those who fail to act risk falling further behind, losing customers, market share, and operational control.

Hear Synoptek’s transportation & logistics tech strategy experts for a session exploring how strategic IT spending, not cost-cutting for its own sake, leads to sustained business savings, agility, and logistics excellence.

In this webinar, Bo Bray, Director of Transportation & Logistics Business Unit at Synoptek, Manan Thakkar, Consulting Director of Transportation & Logistics Business Unit at Synoptek, and Mary O’Connell, Author & Industry Expert at FreightWaves, is joined by featured speaker Miles English, Chief Digital Officer at beon (Transportation Insight / Nolan Transportation Group).

See the complete agenda for a detailed look at the discussions, strategies, and real-world insights you’ll gain:

  • Current market conditions impacting logistics IT spend
  • Key IT challenges transportation leaders must overcome
  • Strategic IT spending vs Traditional IT Budgeting
  • The cost of inaction
  • Methodologies for immediate cost savings
  • The power of platforms: Microsoft ecosystem, AI & Managed Services in action
  • Real-world success stories with tangible business and financial benefits

Speakers

Bo Bray
Bo Bray

Director of Transportation and Logistics Business Unit, Synoptek

Manan Thakkar
Manan Thakkar

Consulting Director of Transportation and Logistics Business Unit, Synoptek

Mary O’Connell
Mary O’Connell

Author and Industry Expert, FreightWaves

Miles English
Miles English

Chief Digital Officer, BEON (Transportation Insight / Nolan Transportation Group)

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