Customer Experience Services

Our CX services and solutions ensure engaging experiences that deliver value for your customers, partners, and employees and will drive sustainable growth for your brand.

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A Customer Experience Solution that Aligns with Rapidly Changing Expectations

Through the acquisition of leading CX agency Macquarium, Synoptek helps enterprises provide a better digital experience to their customers. Through our Customer Experience services, we’re able to offer end-to-end Consulting and Design Services. Our approach primarily includes:

We offer end-to-end Consulting and Design Services

Customer and employee expectations are changing rapidly. There is a growing gap between what customers expect from businesses and what companies deliver. As customer experiences influence both loyalty and repeat purchase behavior, they should be the top strategic priority for growth-oriented companies. Leveraging CX services is no longer nice to have; it’s become imperative to the continued success of your business.

CX Solutions that Deliver Real Value

Whether you are embarking on a digital or experience transformation, looking to boost your marketing effectiveness, operational efficiency, or aspiring to implement effective self-service options for your customers, our professionals will work alongside you to ensure positive outcomes.

A key element to our joint success is working with you to identify key performance indicators (KPIs) that tie back to your core business goals. Our objective is to help you deliver customer value in a manner that also promotes sustainable business growth.

Synoptek Provides the Following Customer Experience Services

Digital Products Services

Digital Product & Services

Modernize legacy customer journey analysis applications, create, or optimize website, mobile and E-commerce apps

  • Digital Strategy
  • Customer Research
  • Innovation and Conceptualization
  • Creative & User Experience
  • Development
Digital Marketing

Digital Marketing

Promote your offerings through your earned and owned digital touchpoints

  • Go To Market Strategy
  • Brand Development
  • Digital Asset Production
  • Digital Campaigns
  • Personalization
  • A/B Testing
  • Analytics & SEO
Experience Management

Experience Management

Continuously improve the effectiveness of the end-to-end customer journey

  • CX Vision & Strategy
  • Customer Research & Insights
  • Customer Journey Mapping
  • Governance & Decisioning
  • Capability Building & Training
  • Employee Enablement & Engagement
  • Continuous Experience Optimization

Customer Experience Outcomes Delivered for Our Clients

Georgia Natural Gas
increase in total number of online sales over 5 years
conversion rate on EMV-card terminal downloads and decrease in fraud liabilities by $600K+ per month
Wrench Group
increase in confirmed service appointments

Customers Speak on Synoptek’s Customer Experience Services

“Macquarium has quickly become a trusted partner. They strive to understand our business and customers, then they carefully and efficiently collaborate on implantable solutions.”

Wells Fargo
Financial Services

“Macquarium’s work with us is changing the way we think about Digital and Customers. Which is what we hoped would happen through our partnership.”

Former CIO
Information Management

“You guys are a trusted partner, and we receive great value from you as our dedicated design and development partner.”

Southern Company

Learn More About Macquarium, a Synoptek Company

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