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Home / Insights / Case Study / E-commerce Implementation and Support Services Help a Sporting Goods Retailer Transform Business Operations
The sporting goods retailer, which started business in 1990, markets through its catalogs, its retail store in San Antonio as well as several Java-based e-commerce websites.
These websites were interlinked with each other – which made customer experience extremely clumsy. The overall architecture was also very complex due to the presence of multiple front-end websites trying to access the same set of products. They also lacked the features and capabilities of a modern e-shop. The retailer was, therefore, looking for an application management services provider who could provide a dedicated team of e-commerce specialists to develop, enhance, and continuously monitor its e-commerce websites.
The retailer approached Synoptek to improve the performance and speed of its e-commerce site as well as enable faster response time for an unmatched end-user experience.
To meet the retailer’s e-commerce requirement, Synoptek deployed a team of specialists who provided a range of Java-based website support services. These included:
Synoptek provided advanced e-commerce implementation, support, and maintenance services, enabling the sporting goods retailer to enhance and modernize its existing store and keep up with the pace of the e-commerce industry. Benefits include: