Case Study: CRM

Dynamics CRM Implementation Helps an Agricultural Machinery Company Streamline the Sales Process and Boost Customer Satisfaction

Customer: An agricultural machinery manufacturing company Profile: The company is a leading global manufacturer of injection molding, die casting, extrusion, nano-processing machines, and machine tools.
Industry: Manufacturing
Services: Dynamics 365 CRM Implementation

The agricultural machinery manufacturing company was on an impressive growth journey. But the heavy reliance on Excel spreadsheets and Word templates led to several inconsistencies. The lack of a centralized system also restricted visibility into how different agencies sell products and where they are in the sales lifecycle.

To enable sales teams to collaborate more effectively, the manufacturer was seeking a CRM system that streamlines the sales process and improves the visibility of cases, sales orders, and invoices.

Explore how the implementation of Dynamics 365 CRM by Synoptek enabled the manufacturer to

  • Establish a more consistent selling methodology across various divisions.
  • Improve sales pipeline management
  • Boost customer experience and satisfaction.

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