|Customer: A management company that owns and operates its own parking facilities and that also provides parking management services to clients that own their|
Profile: The client is a professional parking management company
Services: Managed Application Support
|Size: 1,001-5,000 employees|
|Region: Boise, ID|
The facilities management company leases, manages, and owns parking facilities. It also provides design, equipment, audit, and general consulting services to some of the nation’s largest property owners and managers. As the parking and transportation management industry continues to evolve at a rapid pace, the client was looking to drive more value from their public-facing websites.
Synoptek, in an earlier engagement, had built the client’s original website that enabled it to improve its online presence, showcase its services to existing and new customers, and build their trust. However, over the course of several years, as the client witnessed growth, it acquired other companies and substantially modified the business model. In addition to running and managing its own parking lots, the client soon ventured into parking lot management, helping other companies manage car parks.
To ensure the website aligns with their corporate vision and serves the needs of their target audience better, the facilities management company wanted to rebrand public facing websites. Since Synoptek has been associated with the client for more than 8 years now, the client chose Synoptek again for this rebranding exercise.
Solution and Approach
As the client’s business model changed, Synoptek, through its Managed Services approach, enabled the client’s websites to keep up with what the client was trying to accomplish with its business.
To maintain and improve the performance, security, and reliability of 4 public-facing websites, Synoptek provided Managed Application Support Services including:
Development Support and Management
Website Future-state Planning
In addition, Synoptek also created a maintenance plan, monitored the performance of websites through KPIs, and updated them on a regular basis.
Using Managed Application Support Services, Synoptek has been able to provide a number of benefits to the facilities management company: