Blog: Data Insights

Comparing Top BI Tools: Qlik vs Power BI vs Tableau

December 23, 2019 - by Shail Malpani

With the amount of data getting generated breaking all shackles – expected to grow to 175 Zettabytes by 2025 – investing in a modern business intelligence (BI) tool is the most logical business move. BI tools can help you analyze real-time data from every connected device, enterprise system, social media interaction, shop floor equipment, sales conversation and more, and make better strategic decisions.

Through rich visualization of data, they enable organizations to understand complex data and carry out a host of activities across visual querying, what-if-analysis, sentiment and predictive analysis and so on. The analysed data can then be used to improve processes, enhance productivity, and boost customer experience.

Top BI Tools

BI tools provide innumerable benefits in engaging with enterprise data and the fact that there several popular BI tools available in the market today – choosing one becomes difficult. The information that can probably help you make the right choice is that Gartner’s 2019 Magic Quadrant for the BI market places Qlik, Power BI and Tableau, and Qlik into the ‘Leaders’ quadrant.

All three tools are constantly being modernized to allow for quick and efficient processing of data, empowering organizations to uncover insights, turn them into action and drive maximum value from their enterprise data. Here’s looking at all three tools in detail:

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An end-to-end data management and analytics platform, Qlik enables organizations to leverage data discoveries to support critical business decision-making. By combining data from different sources, it provides the perfect platform for users to carry out an analysis. In addition, it combines human intelligence with machine intelligence, bringing analytics into every aspect of the business — paving the way for faster and smarter discoveries.

Power BI

A business analytics solution, Power BI allows organizations to convert every dataset into an opportunity and make data-driven decisions across various aspects of the business. It offers users a host of data visualization tools to view data in new ways, discover insights and build reports. Power BI’s easy-to-use interface is what really drives interactive and rich visualization. It allows users to enjoy interactive visualizations and business intelligence capabilities by leveraging its easy-to-use interface.


A modern analytics platform, Tableau allows organizations to harness the power of data and transform the way they analyze and use data. With unique self-service capabilities that allows users to create, explore, and view data, it enables powerful drag-and-drop analytics, allowing teams to make accurate and timely data-driven decisions.

Comparison Matrix

  • For Tableau Desktop Personal – $35 user/month
  • For Tableau Desktop Professional -$70user/month
  • Tableau Server – $35 user/month.
  • Tableau Online – $42 user/month
  • For Tableau Desktop Personal – $35 user/month
  • For Tableau Desktop Professional -$70user/month
  • Tableau Server – $35 user/month.
  • Tableau Online – $42 user/month
Parameter Qlik Power BI Tableau
UI Decent UI with mobile-ready roles and permissions, intuitive dashboards, and visual analysis capabilities Easy-to-use UI with powerful dashboards and access to 80+ data visualization apps Seamless UI with stunning graphics and visualization capabilities
Implementation Not easy; needs a developer Not easy; needs a developer More user-friendly; non- technical users easily implement the tool
Speed Offers good speed due to in-memory storage Offers good speed and smart recovery features Speed depends on RAM and data sets
Advanced Analytics Does not support R or Python-based projects Supports R-based visualization Provides fully integrated support for R and Python
Big Data Integration Allows access to data within a single environment Offers modern integration capabilities Connects to almost all data repositories
Cloud Capability Offers a SaaS cloud product Compatible with Microsoft Azure Compatible with modern cloud platforms including Azure and AWS
Storage Limit 500 GB cloud storage 10 GB cloud storage 100 GB data storage
Cost Reasonably priced

  • $20 for a single user
  • $25 per user for multiple users
Less expensive

  • $9.99 per user per month


Comparatively more expensive; charges for different services are different:

  • For Tableau Desktop Personal – $35 user/month
  • For Tableau Desktop Professional -$70user/month
  • Tableau Server – $35 user/month.
  • Tableau Online – $42 user/month

Make the Right Decision

 In today’s data-driven era, using a BI tool is no longer an option, but an indispensable business requirement. With so many tools available in the market, making the right decision can be challenging. Therefore, it is important you look for a tool that offers seamless data assimilation to improve the quality of your insights as well as the productivity of your employees and the experience of your customers.

Choose a tool that is easy to use and intuitive; a tool that can be easily adopted by your users, so you can start unearthing and using insights immediately. Also, look for a tool that is easy to implement and offers deep integration capabilities with your existing databases, so you can drive value from across the organization. And choosing a tool that is cloud-enabled can offer you a multi-tenant solution that will allow your users to access data from anywhere, at any time and make the most of new business opportunities.

 Looking for a new business intelligence tool? Contact a Synoptek expert today!

Download our resource, to learn how enterprise data warehouses and BI work together in the age of cloud to improve your business.

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