|Customer: One of the world’s big five film studios||Profile: The company leverages the capabilities of technology and filmmakers to bring imagination to life through animated films|
Services:IT Assessment and Strategic Planning
|Region: Burbank, CA|
The film studio is one of the four business segments of a global multinational mass media and entertainment conglomerate, headquartered in Burbank, California. It is best known for its multi-faceted film divisions and produces some of the best animation movies in the world.
To better serve customers across the world, the client was looking to reorganize and consolidate its North American and International businesses. However, it realized that merging the two entertainment companies would create several distinct challenges; consolidation of product development/product management business practices would not be easy – especially from a global process/IT perspective.
The client approached Synoptek to carry out an IT Assessment and receive advance on how to strategically consolidate the two businesses to improve business efficiency and bring down operational costs.
Solution and Approach
Synoptek was selected as the partner for providing IT Assessment and Strategic Planning Services; however, there were several challenges that were encountered:
Due to these challenges, it was imperative that the consolidation was done using globally integrated processes/systems and a large pool of resources. Synoptek also realized that improving existing processes and systems was the clear path to success.
Synoptek managed the overall implementation of a Global Product Development Program for the client. Our activities included:
Using Synoptek’s IT Assessment and Strategic Planning Services, the client was able to quickly adapt to an increasingly challenging and dynamic business environment. It was able to operate more efficiently, reduce operating costs, and effectively bring products to markets worldwide.
Synoptek’s services also enabled the client to collaborate on accelerate global release management and enabled parallel release of products in multiple markets around the country.Download Pdf