Blog: Cloud

AWS vs. Azure vs. Google Cloud: What’s Best for Your Business?

July 20, 2021 - by Synoptek

Cloud adoption is no longer just a fad or a competitive differentiator; it is a catalyst and driver for successful, long-term business transformation. Although a lot of organizations have been apprehensive about data security of and in the cloud, the big three cloud vendors AWS, Azure, and Google have successfully thwarted early concerns. All of three platforms help businesses drive greater efficiencies, improve agility, and boost innovation. This leaves even the most heavily regulated organizations without having to worry about data security or compliance breaches.

The Top Three Public Cloud Vendors

All three public cloud vendors offer a host of new-age services and capabilities. But when it comes to choosing one over the other, the decision is not easy. So, who’s winning the battle in the XaaS enterprise market? Let’s have a look!


The public cloud market has been dominated by AWS from day one; even today, it is the market leader, offering reliable, scalable, and cost-effective computing services. Established in 2006, Amazon’s services such as EC2, Lambada, and S3 make it an extremely sought-after platform for developers, data scientists, and solution architects.


Launched in 2010, Microsoft Azure provides organizations with intelligent, cloud-native innovations, allowing them to build what they want, where they want it. They can create secure, future-ready cloud solutions using numerous on-premises, hybrid, multi-cloud, and edge options while leveraging cutting-edge capabilities across AI, machine learning, containers, and IoT.

Google Cloud

Google Cloud offers several modern cloud capabilities, allowing businesses to build apps faster, make smarter decisions, and enable collaboration across their enterprise while accelerating their transformation. Since its launch in 2011, this public cloud platform is a popular choice for organizations across telecommunications, media, retail, and software companies.

AWS vs. Azure vs. Google Cloud – A Comparison

As the cloud becomes a core driver for transformation and success, it is no longer a question of whether to opt for cloud, but which platform to choose. Although the market is mushrooming with hundreds of vendors, here’s comparing the top three providers:

AWS Azure Google
Key strengths
  • Most services available
  • Gold standard in cloud reliability and security
  • Platform configuration options
  • Strong partner ecosystem and the AWS Marketplace
  • Easy integration and migration
  • Great support for hybrid cloud strategies
  • Wide range of productivity and collaboration features
  • Seamless integration with the Microsoft portfolio of products
  • Excellent support for containerized workloads
  • Expertise in the latest technologies such as containers
  • Robust big data and analytics capabilities
Availability zones 87 availability zones 60 regions 106 availability zones
Storage options An array of storage options including Simple Storage (S3), Dynamo DB, Amazon Glacier, Amazon Redshift, Elastic Block Storage (EBS), Elastic File System (EFS) Several storage options including Azure Cosmos DB, Azure Blob block storage, Azure archive storage, Azure Synapse Analytics as well as Table, Queue and File storage A range of cloud storage options including BigTable, Cloud Datastore, Google Cloud Storage, Google Filestore, Google BigQuery
Compute capabilities Tailorable EC2 instances, AWS Lambada, AWS Elastic Beanstalk, AWS Elastic container and Autoscaling for app deployment in the cloud Highly capable Azure Virtual Machine, Azure Function, App Service, Azure Kubernetes service and Resource Manager for app deployment in the cloud Scalable and highly customizable Compute Engine that delivers VMs in Google’s data centres. Along with Google Cloud Functions, Google App Engine and Google Kubernetes Engine
Hybrid cloud deployments Decent, via Outposts, a fully managed service that delivers pre-configured racks to seamlessly run AWS services Most promising, offering the hardware and software required to deploy Azure services from a local data center with a shared management portal, code, and APIs for simple interoperability Decent, via Anthos, that brings together a combination of the existing Google Kubernetes Engine (GKE) and the Anthos Config Management console and offers unified administration, policies and security across hybrid Kubernetes deployments

AWS vs. Azure vs. Google Cloud: What’s The Final Verdict?

Choosing the right public cloud platform for your business can be a herculean task. But here are some tips:

  • If you’re looking to opt for a cloud with the widest range of functionality and maturity, AWS is the perfect choice
  • If quick deployment, cost-effectiveness, and user-friendliness are your core requirements, Microsoft is a true winner
  • And if you’re looking to leverage cutting-edge analytics and cloud-native capabilities, Google Cloud is your best bet

Remember, no cloud is better than the other: the decision you make depends on which cloud platform best fits the unique needs of your organization.

The Ultimate Guide to Navigating Cloud Adoption

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