Case Study: CRM

Dynamics 365 Customer Engagement Implementation Helps a Leading Chemical Supplier to Transform the Sales Process and Strengthen Customer Relationships

Customer: A leading chemical supplier Profile: The supplier researches, manufactures, and sells specialty chemicals across North America.
Industry: Manufacturing
Services: Dynamics 365 Customer Engagement Implementation

The chemical supplier was looking to improve its internal sales operations and strengthen relationships with its customers. But the presence of legacy CRM functionality made this impossible to achieve. The supplier wanted to replace the current legacy functionality with Microsoft Dynamics 365 Customer Engagement (CE) to provide accurate and up-to-date customer data and better serve clients.

Learn how, with Synoptek’s support, it was able to:

  • Accelerate business growth and capture a competitive share of the market.
  • Capture more leads and customer interactions on the go and optimize customer-facing activities.
  • Streamline account management and enable reps to spend more time acquiring new customers.
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